The Importance of Quality Printing and Why to Choose PrintArt

In today’s economic times, having a business is a responsibility as well as an accomplishment. In order to ensure you have customers buying your product, you need to ensure you have all your business marketing matters in order. Having a product isn’t much good if you can’t let people know about it, and that’s why you need reliable marketing and commercial printing. Flyers, business cards, posters, custom-designed information pamphlets, among many other services, can help reach potential customers in a wide range of ways. In addition, you want your design and brand identity to leave an impression that will last for years.

Printing a flyer or poster is of little use if the quality of the printed product does not meet the recipient’s quality standards. A high-quality printed product will make a better impression than one of low-quality; the same is true for any document or paper product you will use to spread the word of your business. A misspelling or low-quality image on a business card will discourage current and potential clients from purchasing your product. The quality of your marketing and commercial printing can be the difference between making a profit and losing your business.

Color flyers are a great way to reach a lot of people in a short amount of time. And nothing brings more attention to a flyer than a professional print job, ensuring that you get all the information about your product to the end-user. Misspelled words can lead people to misinterpret the message or send them to wrong the address, and blurry images will make potential clients think that you’re satisfied with an unprofessional brand reputation. Correctly spelled words, creative designs, and clear images show people that you are an experienced professional offering quality business products. Ultimately, this draws them in and makes them loyal customers.

Sample Boards, business cards, brochures, pamphlets, and other quality printed products are important for a business as well. Aside from making a strong first impression, a quality business card is a quick way to give a client or potential business partner the best method of contacting you. Brochures and pamphlets help other businesses learn about your product, and could be the difference between them making you their new supplier.

A certain level of quality is expected when introducing your business to other business owners, and quality printing makes all the difference and this is why you should always go with PrintArt for all your printing needs. Whether trying to draw in customers or attempting to form a business relationship with other companies, you cannot afford low quality in your marketing or commercial printing.

It can be a fairly complex process but don’t feel overwhelmed, reach out to PrintArt today, and explain your needs.  Their customer service department will put together a cost-effective quote and help your vision come to reality!


PrintArt – Accurate Die Cutting
413 Interchange St.
McKinney, TX 75071
972.562.7921
https://www.printart-adc.com


Would you like more information?
Do you have a special project that you need our help with? Just fill out this small form and let one of our representatives give you a call and talk about your project.

Saving Files For Commercial Print Output

When working in graphic layout programs such as QuarkXpress and Adobe InDesign saving files properly is crucial for proper print quality. Missing fonts or pictures could turn a creative project into any designers’ worst nightmare. Start by generating folders for every job created. Place all photos, graphics, and fonts in the folder.

Make sure to include the layout file in the folder as well. There should be only one folder for that project. Saving projects in individual folders makes life easier and makes everything move much smoother. Make sure all photos that are used in the layout are at least 300dpi and converted to CMYK for the best output possible. If the layout has bled, (areas of color or objects that run off the page) make sure to create the page size one-quarter inch larger than the final size.

When working in Adobe Illustrator to create custom logos for clients it is extremely important to save two different files. There should be a working file with layers and a file that is prepared for the printing company or the layout program that it will be placed into. Save the file that will be used for the printer or layout program as an Illustrator .eps format and create all type to outlines; this prevents any font issues from occurring. The file should now be ready for print output.

Adobe Photoshop is another program that can be used to create projects for print output. Be sure to flatten all layers, convert to CMYK, and save as a Photoshop .tif file. Since the invention of the .PDF file format, (portable document format) all of these steps can be avoided by creating a high resolution .PDF file. Although this seems much faster and easier it does not always solve the problem. Check which file formats the printing company recommends using before submitting any files for commercial printing output.

It can be a fairly complex process but don’t feel overwhelmed, reach out to PrintArt today, and explain your needs.  Their customer service department will put together a cost-effective quote and help your vision come to reality!


PrintArt – Accurate Die Cutting
413 Interchange St.
McKinney, TX 75071
972.562.7921
https://www.printart-adc.com


Would you like more information?
Do you have a special project that you need our help with? Just fill out this small form and let one of our representatives give you a call and talk about your project.

Commercial Printing Basics

Printing for paper, fabric, ceramic, and other materials are now very easy and affordable. This is the main reason why more and more people are trying to venture into the commercial printing business. It has become the gold standard to rely on professional services from companies like PrintArt rather than going to your local print shops.

With the big demand for this industry, one must be very familiar with the commercial printing basics. To fully understand the quality service and the competitive nature of the business, one must get to know the right questions to ask.

Understanding the basics of commercial printing is learning the jargons associated with the business. The terms RGB as well as CMYK are just some of the words that you would usually encounter in commercial printing basics. More than just jargons, there are paperweight, color options, and file preparations.

RGB and CMYK are colors that are essential in running a commercial printing business. RGB stands for the colors Red, Blue, and Green or simply known as the primary colors in printing. On the other hand, the CMYK is for the colors Cyan, Magenta, Yellow, and Black (K means Key – black being the key color when printing).

Aside from the color, you must also consider the resolution of the image as well. This refers to the number of dots for every inch of the image printed. The bigger the resolution of your image is, the higher would be the quality of the print. More often than not, computer monitors are displaying only 72 DPI or dots per inch. Meanwhile, the result can have at least 300 DPI or even more.

Thanks to the different imaging software available, you can now clear up the images that look fuzzy and stretched. If you want a printed result that will always retain the image quality that customers are looking for, it would be best if you would only print images that have 300 DPI or more. Always remember that the lower the image resolution is the inferior would be the result.

You’ve now been equipped with the basic knowledge necessary to become a commercial printing expert. Use this information when talking with PrintArt about printing products and services for your business.

Hopefully, this has shed a little light on the advantages of PrintArt. It can be a fairly complex process but don’t feel overwhelmed, reach out to PrintArt today, and explain your needs.  Their customer service department will put together a cost-effective quote and help your vision come to reality!


PrintArt – Accurate Die Cutting
413 Interchange St.
McKinney, TX 75071
972.562.7921
https://www.printart-adc.com


Would you like more information?
Do you have a special project that you need our help with? Just fill out this small form and let one of our representatives give you a call and talk about your project.